T.A Tours & Travel

Problem Solved

Travelers struggled with a fragmented booking experience: they found it difficult to research and secure fully tailored East-African safaris in one place. They also faced a lack of trust and transparency, as it was hard to verify guide expertise, lodge quality, and uncover any hidden fees. Finally, low engagement and conversions plagued the old site, which offered limited tour details, no real-time availability, and few customer reviews—leading to high bounce rates and disappointing booking numbers.

Our Approach

We started by interviewing past guests to understand their main needs—clear pricing, safety, and customization. Then we launched a “Design Your Dream Safari” tool for easy itinerary building. Each tour got its own page with high-res photos, detailed daily plans, and upfront pricing. To boost trust, we added real guest testimonials and a live review widget. We streamlined booking with a secure form, instant confirmations, and automated follow-ups. Finally, we optimized for mobile and speed, ensuring fast load times and a smooth, thumb-friendly experience.

Results

• Increase in Bookings
  Within three months of launch, safari reservations saw significant growth.

• Higher Engagement
  Average time on site increased, while bounce rates decreased.

• Average Review Rating
  Verified guests consistently leave 5-star testimonials, boosting social proof.

Services

• Branding Consultation
• Web Development
• Hosting
• Graphic Design- PDF Forms, Letterhead
• Tech Support
• Site Management